SOCIAL NETWORK SCIENTIST
Michael Robert Haupt, PhD
ABOUT
Hi, my name is Michael. I'm a Social Network Scientist and co-founder of the Cognitive Media Lab at UC San Diego.
My research investigates online communication dynamics, political mobilization, and misinformation spread on social networking sites.
My methods use data science, survey experiments and AI approaches (e.g., large language models, machine learning) to examine human behavior in online spaces.
See my Google Scholar page and CV for my
latest publications
Interested in custom research or AI systems?
Check out Haupt Data Insights or send an inquiry to:
MY
RESEARCH
Our social ties have dramatically shifted since the emergence of the internet. Social media platforms have opened the flood gates for transforming how we interact with each other, even when offline.
As a Social Network Scientist, I'm interested how communication technology impacts collective behavior such as political protesting and private actions like how we find information about the world. Feel free to explore my site for my previous work, which can be broken out into the following areas: Infodemiology & Social Listening, Online Behaviors, AI Prompt Engineering.
Online Behavior
